Effective Date: July 1, 2026

Last Updated: July 1, 2026

Brodstone Healthcare (“Brodstone,” “we,” “us,” or “our”) respects your privacy. This Website Privacy Notice explains how we collect, use, disclose, and protect information when you visit www.brodstonehealthcare.org or interact with features on our public website.

1. Relationship to the Notice of Privacy Practices

This Website Privacy Notice applies to information collected through Brodstone’s public website. It does not replace Brodstone’s HIPAA Notice of Privacy Practices, which explains how Brodstone may use and disclose protected health information and how patients may exercise their HIPAA rights.

 

If you are a patient and submit medical or health-related information through a Brodstone website form or other Brodstone communication channel, that information may be handled in accordance with Brodstone’s Notice of Privacy Practices where HIPAA applies.

2. Please Do Not Use Website Forms for Emergencies

Do not use the public website, general contact forms, email, or social media to request emergency medical care or to send urgent medical information. If you are experiencing a medical emergency, call 911 or go to the nearest emergency department.

Please also avoid sending sensitive medical information through general website forms unless the form specifically requests that information and you understand the purpose for submitting it.

3. Information We Collect Through the Website

We may collect information that you choose to provide directly through the website, such as:

• name, email address, phone number, subject, and message when you submit a general contact form;
• information submitted through website feedback, inquiries, nominations, or other online forms;
• information related to employment inquiries or applications when you access or use linked career systems;
• billing, patient portal, price transparency, or similar information when you choose to access linked third-party systems; and
• any other information you choose to provide through the website.

We and our service providers may also collect technical information automatically when you visit the website, such as IP address, browser type, device type, pages visited, referring pages, approximate location derived from IP address, date and time of visit, and similar website usage information.

4. How We Use Website Information

We may use website information to:

• respond to questions, requests, feedback, or other communications submitted through the website;
• operate, maintain, secure, and improve the website;
• understand website traffic, performance, and visitor interactions;
• connect you to patient portal, billing, price transparency, career, and other resources you choose to access;
• protect against fraud, misuse, security incidents, and other unlawful or harmful activity;
• comply with applicable legal, regulatory, audit, reporting, and records obligations; and
• carry out any other purpose described at the time information is collected.

5. Cookies and Similar Technologies

Brodstone’s website uses cookies and similar technologies to operate the website, remember choices, understand how visitors use the website, and support website performance and security.

Brodstone uses a cookie consent management platform, CookieYes, to provide notice about cookies and to allow visitors to manage cookie preferences where required or appropriate. You can review or change your cookie choices by selecting the Cookie Settings link or button available on the website.

Cookies may fall into the following categories, depending on the configuration of the website:

• Strictly necessary cookies: needed for core website functions, security, and consent preference management.
• Functional cookies: used to remember choices or improve website features.
• Analytics cookies: used to help us understand website traffic and improve the website.
• Marketing or third-party cookies: used only if enabled on the website and subject to available consent controls.

Your browser may also allow you to block, delete, or manage cookies. Blocking some cookies may affect website functionality.

6. How We Share Website Information

We may share website information with service providers and vendors who help us operate, host, maintain, secure, analyze, or improve the website and related services. These may include website developers, hosting providers, analytics providers, cookie consent providers, security providers, form processing providers, patient portal providers, billing and payment providers, price transparency tools, career or applicant systems, and similar service providers.

We may also disclose information when required or permitted by law, including to comply with legal obligations, respond to lawful requests, protect rights and safety, investigate suspected misuse, or enforce applicable terms and policies.

Brodstone does not sell personal information collected through the website. Brodstone does not use public website forms for the purpose of selling patient information.

7. Third-Party Websites and Services

The website may link to third-party services, including patient portal, online bill payment, price transparency, career, map, social media, video, and other external resources. These services may be operated by third parties and may have their own privacy notices, cookie practices, security practices, and terms of use. Brodstone is not responsible for the privacy practices of third-party websites or services that are not controlled by Brodstone.

8. Security and Retention

We use administrative, technical, and physical safeguards designed to protect information collected through the website. However, no website, email, form, or electronic communication method can be guaranteed to be completely secure.

We retain website information for as long as needed for the purposes described in this Website Privacy Notice, to comply with legal and records obligations, to resolve disputes, to maintain security, and to support Brodstone operations.

9. Children’s Privacy

The public website is not directed to children under 13. If you believe a child has provided information through the public website without appropriate authorization, please contact us so we can review the concern.

10. Your Choices

You may choose not to submit information through the website. You may also use available CookieYes controls or your browser settings to manage cookies. For questions about medical records, patient privacy rights, or protected health information, please review Brodstone’s Notice of Privacy Practices or contact the Brodstone Privacy Officer.

11. Contact Us

For questions about this Website Privacy Notice or Brodstone’s website privacy practices, please contact:

Brodstone Healthcare
Attn: Privacy Officer
520 East 10th Street
P.O. Box 187
Superior, NE 68978
Email: cflaata@brodstone.org
Phone: 402-207-1522

For questions about medical records or patient privacy rights, please refer to Brodstone’s Notice of Privacy Practices.

12. Changes to This Website Privacy Notice

Brodstone may update this Website Privacy Notice from time to time. The updated version will be posted on the website with a revised effective date or last updated date.